Branding Identity & Packaging - Shear Revival - NBDco.
graphic design, brand design, design, new jersey, new york, logo design, logo, branding, identity, full service, packaging, experience, studio, nbdco, illustration, logotype, nj, typography, small business, restaurant, restaurant design, strategic design,
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Shear Revival

NOBLE GOODS & HABITS

 

PROJECT OVERVIEW

Shear Revival is a noble goods & habits company – mindfully crafted in small batches, their products are designed for home & personal care for everyday life, from start to finish. Dedicated to creating a product that works with ingredients you can pronounce, their goal is to make real, honest plant-based products for everyone. Because your body deserves better, no matter who you are. Together, we honed in on their brand identity & packaging to re-examine how the brand saw itself growing for the future.

 

Same Honest Products, All New Look.

Shear Revival was looking to elevate their brand. After 8 years, as they grew, they needed a brand that distinguished them as innovators, yet retained their inherit brand culture and personality. Together, we redefined what Shear Revival is, and put more focus on exposing customers to the benefits that their products have to offer while still retaining the references to pop culture that their customers so deeply love (just making them a little more subtle along the way).

Services

Brand Strategy
Brand Identity
Copywriting
Packaging Design

Finding the Balance Between Cleanliness & Character

Infusing personality and authenticity to stand out on the shelves

Taking a step away from their previous iconic language that was created, we wanted to pay homage to the inspiration behind every product. In doing so, we found that a more geometric approach layered with texture and easter egg references created universal eye catching labels that separated Shear Revival from their competitors while achieving a higher end aesthetic. This was vital to ensuring that the brand spoke to all colors, all genders, & ethnicities to empower them to look good & live well in all aspects of their lives.

We have reached new businesses we would’ve never imagined before our rebrand. NBDco has given us all the tools we’ve needed to succeed and give our brand a new vibrant life we didn’t know was possible.

-Zachary West, Founder

Collaborations & More

partnerships and brand extensions

Over their time as a brand, collaborations have been an exciting venture for Shear Revival to work with likeminded companies and experiment with new and exciting products. After the new look launched, Shear Revival was excited to collaborate on a few exclusive products. From a coffee infused cold brew body bar to a custom guitar pedal to a custom candle for The Wonder Years, Shear Revival has pushed the envelope and provided their loyal customers with quality lifestyle collaborations that are highly sought after and have surpassed all expectations.

We absolutely adored working with NBDco. and can’t wait to continue our working relationship going forward! We’ve picked up new accounts & a new EU exclusive distributor since our work together. Shear Revival can see our growth ahead thanks to the NBDco. team. We’ll be forever thankful for that.

-Zachary West, Founder

Leave Your Customers Begging For More